Playful Promises heats up Boxpark with its flirty lingerie and womenswear

Born and bred in the East End, independent lingerie brand Playful Promises is adding an extra bit of sauciness to Boxpark in Shoreditch.

A retail revolution created from shipping containers, Boxpark is a living fertile community of brands, packed with talent and innovation. This unique concept provides a distinctly different shopping experience, offering the ideal backdrop for the brand to showcase its quirky, directional designs.

The Playful Promises boutique is decked out as a vintage boudoir, complete with retro furniture and glamorous chandeliers to help you feel like a classic filmstar.

With the launch of Playful Promises womenswear collection Boxpark is the perfect destination for their demographic; cool, chic, urban and coquettish young women looking to dress in curvaceous femme fatale day and eveningwear concealing sumptuous yet affordable lingerie.

Playful Promises also have some saucy tricks up their corsets. The December Boxpark launch saw Dizzee Rascal attend the boutique, seduced by some lingerie-clad models, while the cream of the London burlesque crop performed for the crowd.

From sample sales with fellow lingerie brands, to shopping extravaganzas, bra fitting services and service with a cheeky smile, each day in the Playful Promises boutique brings a new temptation!

Head down to the Playful Promises boutique at Boxpark to snap up some flirty lingerie, womenswear, swimwear or accessories.

Boxpark is a one stop shopping destination with something to suit all tastes! If shopping for knickers has you feeling a little faint, pop upstairs for a cup of tea at Foxcroft & Ginger, or pick up something sweet at Cyber Candy.

www.playfulpromises.com
Unit 14, Boxpark,
Bethnal Green Road, London, E1 6GY
Find them on facebook at http://www.facebook.com/Playfulpromisesboutique