You can have your beer and wear it, too.

Carlsberg beer has taken their classic drink and brought it to the laboratory: freeze-dried beer has become the main ingredient in a new line of beauty products for men. Carlsberg’s beer is comprised of just barley, hops, yeast and water — no other surprises. These natural ingredients are packed with antioxidants and antibacterial acids, which help grow and groom healthy facial hair.

Shaving gel, aftershave cream and a moustache cream make up the three products of Carlsberg’s new line. With the holiday season slowly approaching, beer products for the perfect beard will make an excellent gift for anyone with a special beard in their life. All proceeds from these products go to the Movember foundation to raise awareness for men’s health and support medical research.

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The Shaving Gel

Make your beard a beer’d instantly. The antioxidants and antibacterial acids from premium hops give the gel a creative addition for a healthy shave. A few pumps and you’re ready to shave. 100 ml. contains 0,2 l. freeze-dried beer.

The Aftershave Cream

A smooth shave can only be accompanied with a smooth aftershave. The process doesn’t end when the razor gets put down. The hops once again infuse the cream with antioxidants, oils and antibacterial acids to make the cream just as pleasant as the shaving gel. 100 ml. contains 0,2 l. freeze-dried beer.

The Moustache Cream

The shaving is complete, and the aftershave has calmed the skin. And why stop there when the moustache needs to be conditioned? Groom, shape and twist moustaches to the desired look. Once again, the antioxidants and antibacterial qualities of the beer will keep moustaches pristine. 100 ml. contains 0,2 l. freeze-dried beer.

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This post has been sponsored by Carlsberg, but all thoughts are our own.