After the successful launch of The Bunyadi, London’s first naked restaurant, and ABQ, the renown Breaking Bad-inspired cocktail bar, Lollipop has come up with its next big hit, a new pop-up cocktail bar called The Bletchley.
The concept is already proving popular amongst Lollipop’s community with the waiting list for tickets currently standing at just over 6,000.
This cocktail bar takes its cue from the secretive world of Bletchley Park, a covert government-run operation that enlisted some of the U.K.’s brightest minds to build a machine capable of doing the unthinkable: unlocking the Nazis’ undecipherable and impregnable battle codes. This machine, invented by Alan Turing and his team, shortened World War II by two to four years, according to some historians, and ushered the dawn of modern computing.
Lollipop, in a similar fashion, hopes to do the same in the world of mixology. It has enlisted some of the brightest experts in cocktail mixing to create an experience that is able to unlock the mysteries of our own, sometimes undecipherable and hidden cocktail preferences and desires. For a few months only, The Bletchley is inviting a select group of patrons to try its new invention, which has the potential to revolutionise people’s approach to cocktail-making and drinking.
The Bletchley invites each guest to sit in the war room and input basic data into a cipher machine that will decode “personality” into a small menu of ingredients. This coupled with odour and colour preferences will be all the clues patrons collect before using radio-style telephones to transmit the ingredients to the back office where a cohort of mixologists will expertly “map” out the ingredients into perfectly proportioned recipes. At the end of the experience, guests will be given an envelope that holds their tailor-made, highly classified recipes to take home. These recipes will never be used again at The Bletchley, making the cocktail experience truly unique in every way. We believe this will make The Bletchley the first bar to create an immersive, signature cocktail experience entirely designed and catered to the tastes, desires and personality of the patron.
“After breaking boundaries at The Bunyadi by bringing our clientele closer to nature, this new endeavour aims to give our clientele the feeling they’re unique, truly special in every way,” said Seb Lyall, founder of Lollipop, the collective behind The Bletchley and The Bunyadi.
“Crafting cocktails from a myriad ingredients requires mixologists who are comfortable with experimentation and who consider their work to be art. As with all of our projects, we put a lot of effort into thinking about each and every detail,” Mr. Lyall added.
“The Bletchley, while giving our community a very unique experience, will also hopefully educate people about the amazing contribution Alan Turing made to the betterment of this world.
Lollipop plans to open The Bletchley at a soon-to-be-disclosed central London location this spring for a few months only. The intimate bar will accommodate 22 people at a time. Customers will pay £30 to enter this cryptic world of cocktails and have the opportunity to drink three cocktails designed by them and expertly mixed by our mixologists.