The company’s platform enables individuals and companies to arrange on demand collection and delivery of laundry and dry cleaning, with turn-around in 24 hours.Providing a service that eliminates the hassle of dealing with local dry cleaners, ihateironing.com gives customers a consistently excellent service with hand-picked, quality assured laundry partners. After tiring of the logistics involved with getting his shirts cleaned, CEO Matt Connelly created ihateironing.com in 2012. The company has since grown to cover the whole of London and has recently launched in Manchester, Reading, Brighton, Oxford and Cambridge.
Having used the service as a personal customer, Blue Wire Capital Partner Nikolay Tretyakov was impressed by the model and quality of the service and recognised its potential for growth in the UK and internationally. “By making laundry and dry cleaning fast and efficient, ihateironing.com is giving people time back to do the things they love. The great user experience and customer service provided by the team, alongside long term exclusive partnerships with the very best dry cleaners, positions ihateironing.com to establish themselves as markets leaders and build a very successful company.”
Founder and CEO of ihateironing.com Matt Connelly comments: “With very little start up capital we’ve grown to over a thousand customers, by focusing on making every aspect of our service hassle free. This funding will enable us to further build our successful team to continue improving our service and grow our customer base.”
Ihateironing.com, which now counts individuals, corporate clients and short term let properties amongst its users, is launching iphone and android mobile apps next week to further improve the customer experience.
Connelly adds: “Just like many other businesses, dry cleaners are having to re-assess the best way to meet evolving customer needs. With an increasingly time-poor, convenience driven audience, who manage an ever greater proportion of their lives online, ihateironing.com is also supporting a market which has historically made little investment in online innovation and technology.”