Have you ever lost anything important to you? We all know that feeling. Frantically retracing your steps in vain to find it until reality finally hits you square in the face. The awful feeling of remorse and emptiness consumes you as you finally realise that that’s it. It’s totally lost. Never to be found. We’ve all been there at some point in our lives before, but have you ever wished that your cherished item would be found by someone and returned to you? Wouldn’t it be amazing if that someone that cared enough that they would go to the ends of the earth knocking on every door just to get it back to you?
Of course that rarely happens in real life, and it sounds far too good to be true. But imagine for a minute that the person who found your lost item happened to have quite a lot of friends. An awful lot. And they’re all out there to spread the word to help this person get your valuable item back to you. Sounds even more ‘out there’ now right? Yet this is precisely the situation that YouTube superstar Luke Cutforth, AKA ‘LukeIsNotSexy’ has now found himself in.
Luke found a USB drive on a train last week containing a lot of good material, including some fresh music, art and cool photos and videos that he took a shine to. As one of the UK’s top YouTube Vloggers with over 500,000 subscribers, Luke is on a mission to find the owner.
Luke touches on the ability to spread information through social connections and name the owner of the lost USB drive. More specifically, he shows that his inspiration for finding the owner comes from a theory presented in 1929 by Frigyes Karinthy known as the ‘Six Degrees of Separation’. So what does that mean? Karinthy’s theory presents the idea that we are in an ever shrinking world and to find someone or to ‘connect’ with someone, only takes a matter of six steps. Ultimately, ‘a friend of a friend’ will know someone who knows someone (x2 more) who is Justin Bieber (as Luke charmingly shows us in the video).
Luke has embarked on a quest by utilising all of his social media channels to reach out to his thousands of followers to help him find who this USB stick belongs to, with the hope of returning it to her. In today’s socially connected world where information travels from one side of the planet to the other in milliseconds, someone out there must be able to help him trace the item back to it’s owner and return it to them. Now you, along with us and your faithful readers can help Luke do just that; find, and #NameTheGirl.
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Twitter: #NameTheGirl
